Even if no one read it, I would blog every day. I think everyone should do so. And here’s the reason. If you know that tomorrow you have to say something about something you noticed, about something that might help someone else, about an opinion that might stand the test of time, you will form those opinions. You will notice those things. You will invent that idea. And if day after day, and week after week you leave this trail behind of thoughtful examination of your world, you can’t help to get better at whatever you seek to do. And if a byproduct other people read it and trust you more, that’s a jackpot.

Seth Godin
The Truth About Your Calling